adidas Launches Worldwide Donation Give Back Program for COVID-19 Relief

Starting today, adidas has launched a worldwide donation give back program with contributions going towards worldwide COVID-19 relief efforts.

For every item purchased from adidas CA‘s online store and mobile apps of $30+ CAD, the brand’s donation program will be donating $3 CAD to the WHO’s Solidarity Response Fund, providing aid during this international pandemic. For adidas US, the company will donate $2 USD to the fundfor every item sold over $20+ USD.

This news comes fresh off the heels of adidas and Carbon announcing they will be 3D printing Personal Protective Equipment for frontline healthcare workers using the brand’s proprietary FUTURECRAFT 4D technology initially intended for their sneakers.

You can donate directly to the WHO’s Solidarity Response Fund here.

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