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adidas Yeezy Boost 350 v2 “Black Reflective” Release Update

The adidas Yeezy Boost 350 v2 “Black Reflective” is releasing June 6th for $220 USD in mens sizes only.

adidas, and all stores/boutiques, will be allowed to announce and discuss the release on June 5th at 7AM EST when the embargo is lifted. This is not a Yeezy Supply exclusive.

This means the window from announcement to release will be 24 hours. I am expecting these to drop online at adidas.com/yeezy.

If I was a betting man, I would say they don’t do any type of shock drop on Wednesday morning. The feedback adidas got was that customers weren’t happy about the surprise Glow release (makes sense, they got screwed over) so I don’t see them doing that again. It’s possible they decide to shock drop at 7AM EST Wednesday when the embargo is lifted but I don’t think they will. My two cents.

Stores will all likely do one day raffles of some kind for the reflective release, this is a top tier boutique release only so think KITH type stores.

I’m sure things will be way more clear on Wednesday morning.