With its original release plans delayed due to COVID-19, Dior and Jordan Brand’s “Air Dior” collection is finally being rescheduled. Mixing streetwear and luxury in the perfect, tasteful execution that only designer Kim Jones can do, the entire collection is handmade in Italy out of premium materials.
While details are sparse, the release campaign will be an online “exclusive experience”, likely catered to Christian Dior’s VIP customers and/or those with direct ties to Jordan Brand. The sneakers will retail for $2000 USD each. Although the Air Dior Highs and Lows will likely be unattainable to the general public, the accompanying Air Dior Ready To Wear apparel + accessories collection will drop in-stores only on July 8th at the follow Dior stores:
- DIOR MEN – BEVERLY HILLS RODEO
- DIOR MEN – MIAMI DESIGN DISTRICT
- DIOR MEN – NEW YORK SOHO
- DIOR MEN – NEW YORK 57th STREET
To find out more about the release details, read here: https://www.dior.com/en_us/mens-fashion/air-dior. Images of the collection and manufacturing process can be found below.
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All photos by Dior.
