Joe Freshgoods continues to show why he is one of the best storytellers in sneakers with his latest New Balance project. The Chicago native took to Instagram to unveil three new colorways of the New Balance 990V4 inspired by Hype Williams’ 1998 Belly film. The collection includes a White/Black “Intro” colorway, Blue “Keisha,” and Black/White “Outro” version. The collection will also include apparel inspired by the same film and era. The Joe Freshgoods x New Balance MADE in USA 990v4 will be exclusively available starting December 15 by Joe Freshgoods and globally releasing on December 22 by New Balance. Suggested retail pricing is $220 USD.
