Kappa has been at the epicenter of streetwear for years. From its Italian roots to the concrete jungle of NYC, the brand can’t be missed. As it continues to evolve, Kappa is teaming up with Rolling Loud for a one-of-a-kind collection.
“In addition to being a globally recognized sportswear brand, Kappa has a long and storied history within music and youth culture. As such, we strive to identify and align with moments that are both culturally significant and truly authentic,” said Dre Hayes, Kappa North America President. “Being the largest hip-hop festival in the world, it’s only natural that we partner with Rolling Loud, as both a sponsor of this year’s festival and for the creation of this special collaborative collection.”
“Rolling Loud only partners with a select group of brands; especially ones that are relevant to our culture,” said Tariq Cherif, Co-Founder of Rolling Loud. “Kappa is an iconic brand that has been revered for years by hip-hop and streetwear heads alike. We’re proud to partner with them on these two capsules for our New York and California festivals.”
The Rolling Loud x Kappa collection ranges from $50-$100 and will be available at Rolling Loud in New York this month and Rolling Loud in Los Angeles in December. The collection is also available now on RollingLoud.com.
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