In what could be Jordan Brand’s highest-profile entertainment collaboration since their work with Travis Scott, the Colombian reggaeton superstar, J Balvin has announced his Jumpman partnership with an Air Jordan 1.
Debut at this year‘s Super Bowl halftime show, the J Balvin x Air Jordan 1 comes with a very loud, full-on rainbow upper with an exposed foam tongue, frayed seams and shark-tooth shaped inlays along the toe-box and Nike Swoosh.
Completing the look is a pair of embroidered, stylized happy faces on the heel, done in J Balvin’s unique, evocative style.
Stay tuned to SoleSavy for up to date info on when and how to cop the J Balvin Air Jordan 1.