Basketball has morphed into an epicenter for sneakerheads as the hardwood and the tunnel are becoming runways and collection showcases. The world of basketball might’ve just found its newest rising sneaker star as the Phoenix Suns Gorilla takes the word “hypebeast” to a whole new level.
The Phoenix Suns Gorilla has become the first professional sports mascot in history to secure an endorsement deal inclusive of select footwear, apparel, and accessories, also known as “Gorillawear.”
Dripped down from head to toe thanks to Guest List, we expect the Gorilla to flex on all of us for the remainder of the regular season and throughout the playoffs. Learn more about the historic deal here.
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