Rockets’ PJ Tucker Is Opening His Own Sneaker Shop in October

While the NBA is currently on hiatus in response to the COVID-19 pandemic, Houston Rockets’ center PJ Tucker took to Instagram Live to reveal plans to open his own sneaker shop. Tucker is a well-known sneakerhead and fashion enthusiast, his attention-grabbing pre-game Tunnel Walk outfits serve as proof.

The Better Generation” will open in Houston sometime in October. The store will stock a variety of brands’ footwear and apparel, as well as host its own limited-edition capsules with brand collaborations already in the works. “It goes hand in hand”, Tucker says, regarding the natural chemistry between the worlds of basketball and that of sneakers. While an exact retail location has yet to be revealed Tucker hopes that The Better Generation will prove to be a cultural touchstone in the city’s ever-expanding sneaker community, his only hope being to incite  “more activity” amongst the city’s heads.

Latest posts

Nike Begins Large-Scale, Company Wide Layoffs

SoleSavy membership

A SoleSavy membership provides you the tools and resources you need to successfully purchase the products you want for retail.

  • Exclusive release information and links
  • Instant links to purchase shoes in your size
  • Access to SoleSavy Courses and Lessons
  • and LOTS more perks!
learn more

Stay in the loop

Sign up to receive emails about feature articles, the latest release info, and exclusive access to SoleSavy memberships.