Though the Kanye and Adidas relationship may be tumultuous over the Yeezy Day celebration, the annual restock event offered more chances to secure some of the classic Adidas Yeezy models like the “Ararat” Foam RNR and the iconic Turtle Dove 350s. We took a deep dive into all the processes, stock, and release times of the event.
Summary:
The whole drop took place over 15 hours and saw Adidas try a couple of different drop methods within their confirmed app.
The confirmed app was leveraged a lot more this year than we’ve seen in previous years and seemed to be the primary place they dropped most of the Yeezy’s this year. This is the first year we’ve seen Adidas manage multiple drops using their Queue Drop system for a quicker waiting room experience that felt very similar to the way SNKRs does a lot of their releases.
This Queue Drop System was used for quite a few shoes but most importantly it was used for the most hyped shoe of this drop, the Yeezy 350 v1 ‘Turtledove’.
Unfortunately entering the Queue Drop for the Turtledoves wasn’t a smooth experience at all as many ran into various errors (due to the mass amount of demand for this drop) that kept them from entering where the only answer was to just keep trying until you were able to make it into the waiting room.
What could have been a 15 minute drop turned into an hour long struggle.Thankfully the struggle was worth it as the SoleSavy community took home a lot of wins even though the rollout of the results was prolonged to even as late as 2 hours after the drop happened.
The other big drop that used this method today went significantly better. Entering the Queue Drop for the Yeezy Foam Runner ‘Ararat’ went significantly smoother as entries didn’t run into nearly as many issues and the drop wrapped up in about 30 minutes. Results were also promising as quite a few SoleSavy members were able to cop their first Foam Runners on this drop.
Unfortunately there were some bad implementations of this system shown today. Most Yeezy Slides were Queue Dropped by deliberately hiding the link to be able to try to buy them inside articles in the confirmed app. These drops also suffered from similar issues to the Turtledove queue drop and were pulled from the app fast enough that every Yeezy Slide drop was over before anyone was able to enter.
Outside of queue drops there were also a significant amount of drops that were draws. While the same errors that popped up during the Turtledove drop stopped people from entering some draws for a while, the longer 3 hour entry time gave enough time that even if you were running into issues you could get your entry in. The Draw results were also pretty positive as a lot of members were able to cop shoes like the hyped Yeezy 350 v2 ‘Core Red’ and Yeezy Foam Runner ‘Onyx’ off these draws.
Yeezy Supply was also used for some drops. Yeezy Supply definitely felt like Adidas’ secondary option this year as there were less shoes dropped there than confirmed and shoes took a lot longer to change on the website than the regular hourly shoe change we’re used to seeing. This was welcomed as Yeezy Supply has been a flawed website and flawed drop method for a couple of years now. The first 2 drops of the Yeezy 700 v1 ‘Analog’ and Yeezy 500 ‘Supermoon’ were encouraging as after the first 30 minutes of the drop waiting room time was nearly instant and pretty much all sizes of both those shoes were available up until they were pulled off the website to make room for the next drop. Unfortunately every drop after that didn’t see much success, the regular issues of reCaptcha errors and sessions expiring before checkouts could finish happened and eventually people just weren’t able to make it out of the waiting room.
There were also a couple of shoes that were slated to only drop on Yeezy day. While the Yeezy Boost 700 v1 ‘Hi-Res Blue’ and Yeezy Knit Runner ‘Fade Azure’ were dropped through the Confirmed app, the Yeezy Foam Runner ‘MX Carbon’ only dropped through Yeezy Supply. It’s unclear whether or not this exclusivity is gonna stick and we’ll see these eventually make it to boutiques and other retailers.
Timeline
Confirmed:
9:00 AM EST:
Draws for:
-Yeezy Boost 700 ‘Analog’ EG7596 Family Sizing
-Kids 700 V2 ‘Static’ EF2829
-Kids 350 ‘Static’ EF2905
10:05 AM EST:
-Queue Drop for Yeezy Slide ‘Soot’ G55495: Hidden under the read more tab of the Yeezy Foam Runner ‘Onyx’. Stock pulled in under 5 minutes
-Exclusive Access to Yeezy Foam Runner ‘Onyx’ HP8739
10:30 AM EST
Yeezy 350 v2 ’White Stripe’ and ‘Desert Sage’ Exclusive Access
10:50 AM EST
Yeezy Slide ‘Ochre’ and ‘Green Glow’ Exclusive Access
11:00 AM EST
Confirmed Raffle for Yeezy 700 v3 ‘Azael’
11:10 AM EST
Yeezy 500 ‘Clay Brown’ Exclusive Access
11:30 AM EST
Yeezy 500 ‘Blush’ and ‘Ash Grey’ Exclusive Access
11:58 AM EST
Yeezy 350 v2 ‘Sesame’ Queue Drop (Canada Exclusive): Smooth entry, result came in within 5 minutes. Fair amount of Canadian members saw wins.
1:05 PM EST
Yeezy 700 V3 Azael Draw opens for Canada
1:15 PM EST
Yeezy Slide ‘Core’ and ‘Soot’ Queue Drop hidden at the bottom of YZY Kids article. Stock pulled in less than 5 minutes
2:00 PM EST
Queue Drop for Yeezy 350 v1 ‘Turtledove’:Entries opened at 2:00 PM EST. Much longer than the other queue drops due to errors that kept people from entering most likely due to the mass amount of people entering. Entries remained open until 3:00 PM EST and wins started slowly streaming in. While some orders are being canceled, a fair number of members were able to get wins. 40k pairs dropped for the US
3:50 PM EST
Draw for Yeezy 350 ‘Core Red’ opens for family sizing
5:35 PM EST
Queue Drop for Yeezy 350 v2 ‘Hyperspace’ Issues caused it not to be enterable for a while. Eventually worked smoother by trying to enter through the regular Adidas app around 6:25 PM EST
5:49 PM ESTQueue Drop for Yeezy Foam Runner ‘Ararat’: While there were some errors in trying to enter, the process went a lot smoother than the Turtledoves. Seemed to be well stocked as the community saw a low of wins.
6:00 PM EST
Exclusive Access to:
-Yeezy 700 v1 ‘Wash Orange’
-Yeezy 700 v1 ‘Fade Azure’
-Small stock of Yeezy 700 v1 ‘Waverunner’ Canada Exclusive
-Yeezy 700 v3 ‘Mono Safflower’
-Yeezy 700 v3 ‘Safflower’
-Yeezy 700 v3 ‘Clay Brown’
-Yeezy 700 v3 ‘Kyanite’
-Yeezy 700 v3 ‘Azareth’
6:15 PM EST
Draw for Yeezy 700 v1 ‘Hi-Res Blue’
7:20 PM EST
Exclusive Access to
-Yeezy 350 v2 ‘Oreo’
-Yeezy 350 v2 ‘Blue Stripe’
-Yeezy 350 v2 ‘Ash Pearl’
-Yeezy 350 v2 ‘Tail Light’
7:43 PM EST
Queue Drop for Yeezy 350 v2 ‘Sesame’
8:00 PM EST
Draw for Yeezy Foam Runner ‘Onyx’
8:45 PM EST
Turtle Doves Show Sizes Again
9:00 PM EST
Queue Drop for Yeezy Knit Runner ‘Fade Azure’
9:12 PM EST
Exclusive Access for Yeezy Slide Ochre, Glow Green, and Resin
9:57 PM EST
Queue Drop for Yeezy 350 v2 ‘Blue Tint’
10:09 PM EST
Yeezy 500 ‘Blush’ Exclusive Access
Yeezy Supply
7:00 AM EST:
Yeezy 450 ‘Utility Black’: Website remained stable and checkouts were possible. Sizes were pulled at 9:30 to make way for the next drop
10:00 AM EST:
Yeezy 700 v1 ‘Analog’: Website remained stable and checkouts were possible. Waiting room started getting really short around 11:00 AM EST with all sizes still available. Taken off the site with sizes still available at 12:15 PM
1:00 PM EST
Yeezy 500 ‘Supermoon’:Website remained stable checkouts were possible. Waiting room started getting really short at 1:49 PM EST. Taken off the site with Sizes still available at 2:30
3:00 PM EST
Yeezy 350 v2 ‘Hyperspace’: Checkouts were very buggy and ended peoples sessions before they were able to finish. Waiting Room was very slow and very few people made it through before the shoe was marked as sold out and removed at 4:18 PM EST
6:00 PM EST
Yeezy 350 v2 ‘Sesame’: Long Waiting Room, Stock was removed at 7:00 PM EST
10:00 PM EST
Yeezy Foam Runner ‘Onyx’: Long Waiting Room, Stock Removed at 10:30 PM EST