In this episode, we go over the biggest sneaker storylines of the 2024 NBA Finals. We discuss how a Jordan Brand signature athlete (Luka Doncic or Jayson Tatum) will win a championship for the first time in over a decade, Kyrie Irving potentially winning a ring while wearing his first Anta signature sneaker after a public breakup with Nike, and longtime Nike executive Nico Harrison leading Dallas to the Finals. Other topics discussed are Jalen Brown’s sneaker free agency implications, Jrue Holiday playing in the Nike Sabrina 2, and the notable absence of superstar representation from Nike, adidas, and Under Armour.
