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Houston’s The Better Generation Opens Storefront

H-Town vet PJ Tucker recently opened up his The Better Generation storefront finally transforming the webstore into a brick-and-mortar location after two years.

Located at 4112 Washington Ave, Houston TX, the store is in the heart of Houston and is a testament to the dedication of the store’s founder Brandon Davis and the love for the city he calls home. Davis partnered with his friend and one of the world’s biggest sneaker aficionados PJ Tucker to create The Better Generation.

“The goal was to create a space that brought people together and create a genuine community for the city. Allow people to Be Unique and push forward to create impactful moments,” said Davis.  The Better Generation held its opening on November 12 and featured a plethora of activities like food provided by the Waffle Bus, photoshoots with some iconic Houston Slabs, and tooth gems with the purchase of the Nike Air Force 1 H-Town which launched early at The Better Generation. 

Come for the sneakers, stay for the community.

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