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JJJJound and Reebok Are Serving Up The Reebok NPC II

JJJJound is joining forces once more with Reebok for one of its signature minimalist remixes. While some brands are known for their bold takes when it comes to collaborations, Justin Saunders’ JJJJound eschews the usual practices for a focus on premium materials and simplicity.

For their fourth collaborative effort, JJJJound is taking on the classic tennis shoe the Reebok NPC II that made waves in the 80s originally known as the Reebok Newport Classic. JJJJound is well known for its masterful ability to make a subdued silhouette and it is on display with the NPC II. The sneaker comes with a premium white leather upper, a soft terry cotton interior, and a classic nylon tongue. JJJJound branding appears embossed and gilded on the lateral side of the mid-panel and the muted look is brought together by the off-white sole for a complete vintage look. This collaboration is even more nuanced than previous JJJJound efforts with miniscule differences in the shades of white used throughout the run of the sneaker. 

According to JJJJound’s Instagram, the JJJJound x Reebok NPC II is set to release July 21 at 12 PM EST on JJJJound.com and August 5 on Reebok.com and select retailers. The shoe’s retail price is set at $150.

Stay tuned to SoleSavy for more sneaker-related news from your favorite brands, including Reebok.

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