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Don’t Sleep on the AJ14 “Shocking Pink”

author
Anna Bediones

As seen on Unboxed Issue 58. The Unboxed newsletter covers the most important stories of the week across sneakers, sports, and fashion straight to your inbox on Mondays.

This year, we saw a lot more women venturing outside of the Air Jordan 1, the unwritten entry requirement to the modern sneakerhead’s collection, and into other Jordan silhouettes like the AJ3 and the AJ4. One that I didn’t quite expect is the AJ14: it’s not a particularly easy shoe to style, but women understood the assignment with the Aleali May 14s that released in August, and we are seeing more with the “Shocking Pink” colorway from the Holiday Collection as peoples’ orders are trickling in.

I called this a “must cop” ahead of its release and that still stands true now that I have a pair. I’m not sure that this will make it into an official list of top sneakers this year, but this is one of those sneakers that people will reminisce about years from now. The true feat here is that Jordan Brand went pink without invoking fake outrage from the people and landed on a design that isn’t hyper-feminized, without Aleali’s name behind it (although her prior release surely helped ease into it). Shockingly, this sneaker hasn’t sold out yet – my advice is to cop before it’s too late and our monitors will let you know where.

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