For decades, Jordan Brand has been trying to create a new hit sneaker that isn’t a retro. The task is impossibly difficult because everything it makes is inevitably compared to classic Air Jordan models. Considering the Air Jordan line is unanimously the best signature line ever and partly responsible for creating modern-day sneaker culture, new silhouettes that aren’t retro hybrids or takedowns from the brand have mostly been short-lived. Still, the brand knows that to maintain its spot at the top, it needs to innovate and introduce fresh new ideas in addition to a healthy supply of retro releases. The latest attempt at an all-new sneaker design comes in collaboration with fashion brand Who Decides War. The Who Decides War x Jordan Court Flight looks skateboard-inspired and was designed by the brand’s co-founder Tela D’Amor.
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The low-top design resembles skateboarding shoes from the 1990s and 2000s and follows the chunky sneaker trend that has remained popular over the last few years. A combination of suede and leather pairs with waxed laces and a velvet interior in a classic black and red colorway. While the design goes a step further than recent hybrids like the Air Jordan 4 RM, Jumpman design DNA can be spotted at first glance. The upper features a window like the AJ4 without the netting, reflective materials, an icy outsole, and a classic “Flight” script. Jumpman logos appear on the tongue and heel, and a Jumpman with the Who Decides War logo on the sock liner. Who Decides War will show its FW24 collection at New York Fashion Week; more from the collaboration is expected to be shared.
