Nike, Inc. is in the courtroom again as the Swoosh has sued Lululemon over its Mirror device. Nike, according to the lawsuit, claims that Lululemon’s at-home-workout mirror infringes on the brand’s patents “by making and selling The Mirror Home Gym and accompanying mobile applications.”
Nike sites in the lawsuit that the brand has been at the forefront of digital workout technology with its patent dating back to 1983. The lawsuit then proceeds to state all of the brand’s innovations including the Nike+ iPod system, the Nike+ Fuelband, Nike Training Club, and others pertaining to the lawsuit.
According to court documents, Nike states that it notified Lululemon of its infringement prior to the filing of the lawsuit on January 5, 2022.
“Lululemon refused to stop and instead summarily dismissed Nike’s claims. Lululemon instead continues to make and sell The Mirror Home Gym and accompanying mobile applications without Nike’s authorization and in violation of Nike’s patents.”
Mirror device with its accompanying mobile app
In 2020, Lululemon acquired the startup for $500 million. The Mirror device, retailing for $1,495, is a reflective display that allows subscribers to exercise while simultaneously streaming workouts and watching themselves. Mirror’s workout library includes over 10,000 classes, according to its website. It also includes 1-on-1 coaching & live feedback, performance metrics, and more.
“Nike owns a robust portfolio of patents directed to its digital sport innovations for use in or with fitness equipment and apps, and especially for its features that drive athletes to continuously engage with a like-minded community of athletes dedicated to improving fitness and wellness,” the lawsuit states.
Stay tuned to SoleSavy as we continue to follow the lawsuit closely. Keep it locked at SoleSavy for more industry news.
