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BEAMS & PaperBoy Paris Collab on the Reebok Club C

author
Luis Torres

Oct. 20, 2021

2 min read

Reebok continues to team up with renowned boutiques for new takes on their classics. Their latest might be its best yet as PaperBoy Paris and BEAMS take on the Club C for a collection that’s rooted in history.

Taking on the historic Club C 85 and the modernized Club C Legacy, the BEAMS x PaperBoy Paris still invokes a minimalist approach despite the involved powerhouses. The all-white upper of the shoe is met with cross-branding on the tongue and near the Club C’s lace structure for a clean look. BEAMS & PaperBoy Paris branding also finds its way on the shoe’s insoles.

The BEAMS x PaperBoy Paris x Reebok Club C Legacy releases October 22 at PaperBoyParis.shop, followed by Reebok.com and select retailers on October 29, and from BEAMS.co.jp on October 30. The Club C 85 exclusively releases at PaperBoy Paris and BEAMS. As always, our sneaker monitors and release day strategy will have members ready for drop day.

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