With the NBA playoffs well underway, PUMa goes back in time to celebrate the game of basketball. In parntering with the Black Foves Foundation, PUMA continues to celebrate African Americans who trailblazed the sport prior to to the NBA.
The collection includes apparel, the Black Fives x PUMA Suede, and an online museaum to celebrate the latest continuation within the partnership.
The collaborative PUMA Suede includes natural dyes, a confident sapphire blue suede upper with a chenille fabric Formstrip and the Foundation’s trademarked slogan, “Make History Now.” In addition to the footwear and apparel, PUMA is introducing the Black Fives Online Museum presented by PUMA, a free, multi-use, virtual platform that reveals the Foundation’s archives of nearly 1,000 historical artifacts, as well as related content from the Black Fives Era of basketball.
The museum is open now and the Black Fives x PUMA Suede and matching apparel release on June 18 at the PUMA NYC Flagship Store, at the Black Fives Online Fan Shop (shop.blackfives.org), and at select retailers including online and in store at Foot Looker Inc. Family of Brands (including Foot Locker, Champs, and Eastbay) and Shoe Palace. As always, our monitors and release day strategy will have members prepared for release day.
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