Concepts and New Balance Take on the New Balance 9060

Sep. 21, 2022

2 min read

Boston-based brands link up. After Joe Freshgoods’ “Inside Voices” collection spurred renewed interest in the silhouette, New Balance has leaned heavily into the shoe. Boston-based boutique Concepts is taking on the sneaker with two colorways in “Workwear” and “Indigo” colorways.

Both sneakers feature a mesh base, while the “Indigo” colorway has dark blue, denim-like overlays, a striped reflective N on the medial side, and other reflective accents on the heel and eyelets. The “Workwear” colorway features khaki overlays emulating the rugged coveralls made famous by brands like Dickies and Carhartt. Dark brown accents and metallic details throughout add a bit of depth to the colorway.

Concepts will host a tailoring and embroidering event celebrating the sneaker launch with Cheyenne and Victoria Adrian. The sisters will offer a small tailoring and modification menu on a first-come, first-served basis on September 23.

The Concepts x New Balance 9060 “Indigo and Workwear” collection launch on September 23 at Cncpts.com and all Concepts locations ahead of a wider global release set to be announced later. The retail price has been set at $150 each.

Stay tuned to SoleSavy for more sneaker-related news from your favorite brands, including Concepts and New Balance.

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Concepts and New Balance Take on the New Balance 9060

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