The Chef is cooking with the help of Diadora and Foot Locker.
Raekwon, Diadora, and Foot Locker celebrate Only Built 4 Cuban Linx with the Community Linx initiative, providing rising local music talent with the tools, resources, and knowledge needed to elevate their game.
The Raekwon x Diadora N9002 kicks things off with a universal black & grey colorway, while the NYC-inspired pair in blue & orange releases exclusively at Foot Locker and Champs Sports on January 27 for $120. Both sneakers feature a nylon-suede upper and Raekwon’s signature on the heel.
The next launch will be an ode to Philadelphia, followed by Detroit, Chicago, Los Angeles, and Houston. Each will include an assortment of New Era hats tied to that city’s footwear collection. At the same time, each N9002 “Community Linx” program is housed in a custom-designed box featuring city landmarks specific to each market.
Ahead of the N9002 “NYC” release, Raekwon, Diadora, and Foot Locker, Inc. selected 16 up-and-coming musicians from NYC for an invite-only, four-week beat-making course hosted by producer and DJ, Scram Jones. Each participant will have the opportunity to present their beats to Raekwon and special guest Dave East at a private event at the Foot Locker 181st Street Community Store.
“I concepted Community Linx because I wanted to bring music and sneaker culture together in a meaningful way,” Raekwon said. “I’m thankful that Diadora and Foot Locker, Inc. believed in my vision. Together, we aim to inspire the next generation of music talent by providing them with tools and resources to hone their craft. I can’t wait to hear their work. Every sneaker capsule represents the hustle of each city and hopefully serves as a reminder to keep chasing your dreams.”
“Our latest collaboration with Raekwon is built on a shared commitment to community and passion for music and sport,” Claudio Bora, CEO of Diadora, said. “We’re excited to provide young musicians with an opportunity to gain experience from some of the best artists in the business and each city with a sneaker that celebrates its unique qualities.”
Stay tuned to SoleSavy for more sneaker-related news from your favorite brands and retailers, including Diadora and Foot Locker.