As seen on Unboxed Issue 45
The Nike Dunk hype is arguably at its all-time high. As the resurgence of the famed silhouette continues, the Swoosh is teaming up with Virgil Abloh’s OFF-WHITE for the “Dear Summer” collection or otherwise known as “The 50.” The collection is finally coming soon but will be released in an unorthodox fashion as the pairs will be available via SNKRS Exclusive Access. In addition to that, you won’t know what colorway you’re getting until they arrive at your doorstep.
Personally, I’m not a fan of any of the 50 colorways, but I guess this release method could be fun? There’s still a lot of ambiguity on how Exclusive Access works and playing Russian roulette with this many colorways could lead to a fun chase for collectors. The “Dear Summer” release is set to start today and will continue to run over the next couple of days, so be sure to keep an eye on the SNKRS app.