If it isn’t clear by now, Crocs dominated the last year and a half. In 2021, the clog company not only teamed up with artists and celebrities for collections but even gave the reigns over to footwear designer Salehe Bembury to create the Crocs Pollex clog.
Crocs amassed a new following and outgrew its headquarters last year, resulting in a new global HQ. And now that the dust has settled, the company expects a 67% revenue growth for 2021 — exceeding Wall Street’s 65% growth prediction.
The brand projects $2.31 billion in revenue, compared with $1.38 billion reported in 2020. Crocs’ revenue is expected to grow 20% in 2022, according to Barrons.
“2021 proved to be an exceptional year for the Crocs brand,” said Andrew Rees, CEO of Crocs. “We remain incredibly confident in the Crocs brand and continue to expect to achieve $5 billion in revenues by 2026, even before any Hey Dude revenues.”
Crocs acquired Hey Dude for $2.5 billion a few weeks ago, bolstering the Colorado-based brand’s portfolio.
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